◆ About the Author

Born in Israel.
Built in America.

• Writer
• Entrepreneur
• Parent
• Storyteller
• Israeli-American

Shahar Masori has lived between worlds. Geographically, emotionally, and intellectually. Born and raised in Israel, and based in San Diego for over two decades, he has spent a lifetime learning to hold two worlds in the same frame, and to see what becomes visible in the space between them.

From his early years as a musician and restaurateur in Tel Aviv, through building a life and a business in America, to confronting the kind of personal change that strips everything back to the essential, his journey has been shaped by a relentless pursuit of understanding. Rather than chasing answers, he learned to notice patterns — the subtle, often overlooked connections that shape how we think, decide, and experience reality.

The Writer

Today, Shahar writes across three very different genres — and finds the same impulse running through all of them. The children's books (Girrafafent & Sneaky Snake and Ember the Fox) build the foundations of courage, curiosity, and connection in early readers. The novel, We Are, traces what adult love looks like once the pretending is over. And Seeking Clarity is the product of all the in-between — an ongoing attempt to understand two worlds clearly enough to be useful to people navigating both, or neither, or any of the other complicated positions that modern life arranges for us.

The Entrepreneur

Long before the books, Shahar built businesses — first in Tel Aviv as a musician and restaurateur, then in San Diego across more than two decades of building, scaling, and learning. The same instincts that shaped those ventures — close attention to detail, respect for the customer, the courage to start over when something isn't working — now shape every page he writes.

The Parent

The first audience for every children's book is the one at his kitchen table. Most of the questions running through the books — about sharing, about courage, about what is true and what only sounds true — started as a real conversation with one of his children. Parenting taught him that the most important questions are usually the simplest ones, asked the most patiently.

The Conviction

Shahar lives with the conviction that the most important questions are genuinely difficult, that most people who disagree with you are genuinely trying to understand something true, and that the search for clarity, even when it does not end in certainty, is worth the effort.